Social Media Manager

Click on the image below to see the X-Golf Account

In my role as a Social Media Manager at X-Golf America Inc., I currently manage our corporate accounts across Instagram, Facebook, LinkedIn, X, YouTube, and Threads.

My responsibilities extend to curating and delivering monthly content packages to empower our expansive network of 95+ franchise locations, ensuring a cohesive brand presence while accommodating individualized expressions. I take pride in contributing to our visual identity through the creation of engaging videos and photos, strategically deployed across our diverse social media platforms.

Regularly, I compile and present comprehensive monthly analytics reports, utilizing visuals to articulate channel growth, engagement metrics, and key insights, providing valuable data to guide ongoing strategies and optimizations.

Growing X-Golf’s followers

Since April 2023, my dedication to elevating X-Golf's online presence has driven a consistent increase in followers. Implementing strategic content, Increasing engagement, and staying attuned to evolving trends, I've cultivated an organic and sustained growth trajectory. By crafting compelling narratives and leveraging platform-specific tactics, I've successfully attracted and retained a broader audience, contributing to X-Golf's expanding digital community.

MY SERVICES

Manage and oversee the daily operations of X-Golf’s corporate social media accounts, including Instagram, Facebook, LinkedIn, X, YouTube, and Threads. Engage with followers by responding to comments and messages, ensuring a strong connection with the community while maintaining a consistent brand voice. Post stories, create engaging captions, and monitor trends to keep X-Golf relevant and relatable across all platforms.
Provide X-Golf’s 120+ franchise locations with pre-scheduled, customized monthly content through a user-friendly scheduling tool. This ensures a cohesive brand presence while allowing each location to maintain its unique connection to their audience. Regularly update and optimize content to match current campaigns, holidays, and trends.
Develop and implement innovative strategies designed to grow X-Golf’s online presence. Focus on increasing followers, improving engagement, and aligning content with the company’s broader marketing objectives. Analyze audience behavior, industry trends, and platform-specific algorithms to refine strategies and achieve measurable growth.
Plan, execute, and optimize targeted advertising campaigns on Meta and Google platforms. Create engaging ad content, test audience segments, and monitor performance to maximize ROI. Provide detailed reports on campaign success, including data-driven insights and recommendations for improvement.
Capture and produce high-quality photo and video content to showcase X-Golf’s unique experiences, products, and events. This includes creative visuals for social media posts, promotional campaigns, and storytelling pieces that resonate with the audience and reinforce the brand’s identity.
Build and maintain relationships with X-Golf’s brand ambassadors to develop authentic and engaging content. Collaborate with ambassadors to align their personal brand with X-Golf’s values, leveraging their influence to expand reach and connect with target audiences.
Offer strategic guidance and actionable advice to franchise locations on improving their social media presence. Share insights on platform-specific best practices, current trends, and effective content ideas to help franchises strengthen their online engagement and attract new customers.