Social Media Manager

Objective: To leverage my expertise in social media and digital content creation to create a dynamic and organic growth strategy for Outdoor America. As a young professional with a keen understanding of social media dynamics, my goal was to maximize the channel's reach and engagement by curating compelling content.

Additionally, I aimed to increase the brand's presence by editing and showcasing content from the brand’s ambassadors, fostering an online community.

Through strategic initiatives, I intend to not only increase follower numbers but also establish Outdoor America as a go-to destination for outdoor enthusiasts, creating a lasting impact in the realm of digital media.

Starting with a modest 1,388 followers, my mission was to organically expand their social media footprint. Fast forward, and the result is nothing short of remarkable – a phenomenal growth to 29,928 followers. Witness the transformation as we ventured beyond numbers, fostering a dynamic digital haven for outdoor enthusiasts.

Objective One: Grow the Following

Total Followers

Instagram Followers

TikTok Followers

Total Followers Gained: 27,540

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Total Instagram Followers Gained: 9,590

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Total Facebook Followers Gained: 1,905

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Total TikTok Followers Gained: 13,300

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Total Youtube Subscribers Gained: 1,665

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Total Followers Gained: 27,540 〰️ Total Instagram Followers Gained: 9,590 〰️ Total Facebook Followers Gained: 1,905 〰️ Total TikTok Followers Gained: 13,300 〰️ Total Youtube Subscribers Gained: 1,665 〰️

At Outdoor America, I wasn't just crafting posts; I was weaving stories. Given access to a rich library of over 2,000 episodes, my task was to distill the essence into engaging video clips. From heart-pounding adventures to serene natural scenes, each snippet aimed to resonate with our social media audience. As the editor behind the scenes, I brought the spirit of Outdoor America to life, sharing moments that made our channel more than just numbers — it became a visual journey for our community.